Guide
How to choose a real estate photographer on Long Island
Updated by Core Media Co.
To choose a real estate photographer on Long Island, check nine things before you book: that whoever flies the drone holds an FAA Part 107 certificate, a delivery time in writing, exactly what the package includes, who owns the files, whether MLS ready sizes come with the full resolution set, how twilight is produced, how the floor plan is measured, what the video includes, and what happens when the weather turns. Then look at one complete gallery, not a highlight reel.
The checklist applies to any photographer you are considering, and the questions to ask follow it in one list. Our own answers, as Core Media Co., are in one box at the end, so you can hold us to the same list.
The checklist
Nine things to check before you book
1. Drone licensing and authorization
Flying a drone for a listing is commercial work, and the FAA requires the person at the controls to hold a remote pilot certificate under Part 107. The drone has to be registered with the FAA as well. On Long Island the controlled airspace around several airports requires FAA authorization before a flight, and close to a runway the FAA may allow only a lower altitude, so a careful operator checks the address before promising aerials.
Liability insurance that covers drone work is a separate question. If your brokerage or the seller wants proof, ask before the shoot.
2. A delivery time, in writing
Delivery times vary by photographer and by package. Photos on their own can come back sooner than a finished video, a floor plan, or twilight. If the listing goes live on a set date, work back from it and get the window in writing.
3. What the package actually includes
Packages run from photos alone to photos with a floor plan, drone, video, and twilight. Compare them line by line: a fixed number of photos or every finished frame, whether bracketed exposures are blended so the windows hold detail, whether vertical lines are corrected, which extras are included and which are added on, and whether the price changes with the size of the house or the town it is in.
4. Who owns the files
Photographers license their work in different ways. Some license the photos to the listing agent for that one listing only. That matters if the seller, a builder, or the next agent wants to reuse them, or if you want them later for your own marketing. Know the terms before the shoot, not after the listing sells.
5. MLS ready sizes and full resolution
Your MLS sets its own photo requirements, and your website, print pieces, and social posts each want something different. Full resolution files plus MLS ready sizes save you resizing and keep the quality consistent.
6. How twilight is produced
A twilight photo can be shot at dusk with every light on, or made in editing from a daytime frame. They look different and cost different amounts, and a real dusk session is a second visit at the end of the day. Know which one you are buying, and follow your MLS and brokerage rules on disclosing edited images.
7. How the floor plan is measured
A 2D floor plan answers the layout question that photos cannot, especially for split levels, high ranches, and older houses that have been added onto. Ask how the plan is measured, whether it shows room dimensions, and whether it carries a square footage or gross living area figure. A plan's measurement is not a survey or an appraisal, and it should be labeled as what it is.
8. What the video includes
Listing video comes in many shapes: a short cut or a full walkthrough, horizontal for the listing page, vertical for Reels and Shorts. Music matters too, because a track not licensed for commercial use can get a video muted or pulled.
9. Weather, access, and rescheduling
Rain and wind affect exteriors, and they ground drones. Ask what happens when the forecast turns, how rescheduling works, and how the photographer handles an occupied home, pets, and a lockbox.
Before you decide
Look at a whole gallery, not the highlights
One complete listing
A portfolio is a photographer's own selection. A complete gallery from one recent listing shows what you will actually receive: whether the color holds from room to room, and how the small rooms and the exterior look on an ordinary day.
The questions, in one list
The questions from the checklist, ready to copy into an email or keep open on the call.
- Can I see your FAA Part 107 certificate, have you checked this address for airspace, and can you send proof of insurance if asked?
- When will each piece arrive, and is that in the agreement?
- What exactly is in the folder, and does the price change with square footage or travel?
- Who owns the photos and video, and who may use them?
- Do you deliver MLS ready sizes along with full resolution files?
- Is twilight shot at dusk or created in editing?
- How is the floor plan measured, and what does it show?
- Which video formats do I get, and is the music licensed?
- What happens if the weather changes?
- Can I see a complete gallery from one recent listing?
Our answers
Core Media Co.'s answers
The same checklist, answered for our studio at 523 Lake Avenue in Saint James, NY.
- Drone
- Every drone flight is flown by an FAA Part 107 certified remote pilot. We check each address for airspace and weather before the day.
- Insurance
- Core Media Co. is fully insured, and the coverage includes drone work.
- Delivery
- The Full Package is delivered within 48 hours. Other packages are confirmed when you book.
- Packages
- Five, $350 to $1,250 per listing, the same in every town: Photos, Photos + Floor Plan, Photos + Air, Full Package, and Signature.
- Photos
- No fixed count. Every finished photo, blended from bracketed exposures, with straight verticals.
- Ownership
- One round of revisions included on every package. You own the finished work, with no usage restrictions.
- MLS sizes
- Full resolution and MLS ready sizes in one shared folder.
- Twilight
- Shot at dusk with every light on, as a separate short visit, with Signature.
- Floor plans
- A branded 2D plan with room dimensions and a gross living area summary, scanned on the same visit.
- Video
- A horizontal master plus vertical cuts for Reels and Shorts.
- Weather
- We tell you before the shoot if wind or rain rules out the aerials.
Questions
Questions about hiring a real estate photographer
- What should I look for in a real estate photographer on Long Island?
- A Part 107 certificate for anyone flying a drone, a delivery time in writing, a clear list of what each package includes, file ownership you understand, MLS ready sizes with the full resolution set, and straight answers on twilight, floor plans, and video. Then one complete gallery from a recent listing.
- Does a real estate photographer need a license to fly a drone?
- Yes, for drone work. Flying a drone for a listing is commercial, and the FAA requires the pilot to hold a remote pilot certificate under Part 107 and the drone to be registered. Flights in the controlled airspace near airports also need FAA authorization.
- How fast should real estate photos be delivered?
- There is no single standard, so ask for the window in writing and ask what it covers, since photos alone can come back sooner than video, twilight, or a floor plan. At Core Media Co., the Full Package is delivered within 48 hours.
- Who owns real estate listing photos?
- It depends on the photographer's terms. Some license the photos for one listing only, so ask before the shoot. At Core Media Co.: one round of revisions included on every package. You own the finished work, with no usage restrictions.
- How much does a real estate photographer cost on Long Island?
- Prices vary by photographer and by what is included. Some price per listing and some by the size of the house, so compare what is in each package, not only the number. Core Media Co. charges $350 to $1,250 per listing, the same in every town.
Keep reading
- Real estate photographer on Long IslandHow our listing shoot runs, what Long Island listings tend to need, and the packages.
- Real estate drone rules on Long IslandPart 107, LAANC, the airspace around Long Island's airports, and when a flight cannot happen.
- What a listing shoot includesThe day from prep to delivery.
- PricingEvery package and plan in one place, with the minimums stated.
Book a call
Book a 20-minute call.
Tell us what you are trying to do. If it is a fit, we send an agreement and pick a date.
Prefer to write? Send us a note at studio@thecoremedia.co
Saint James, NY 11780studio@thecoremedia.co
Based in Saint James. Working across Smithtown, Huntington, Port Jefferson, and all of Suffolk and Nassau County.